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With therefore much curiosity about how social networks work, one begins to wonder when there is advertising potential within these social networks?

I've been seeing social networking for quite a while now. In reality I am a part of various social-networking internet sites including http://www.myspace.com/ and https://www.linkedin.com just...

There's been a virtual explosion of social network web sites in the past few years. Even the big players like Google, Yahoo and MSN are receiving into it.

With therefore much interest in how social networks work, one begins to wonder if there is advertising potential within these social networks?

I have been watching social media for some time now. In fact I am a part of various social networking internet sites including http://www.myspace.com/ and https://www.linkedin.com just to name two.

I joined partly because I wished to see what they were, but moreover to see on SEM what influence social media might have in the coming years.

I have been a part of various ser-vices for quite a while and the reach these sites have is outstanding.

Like, from my LinkedIn network of eight people I have an expanded network of over 12,600 people.

Suppose - I'm just a click or two away from close to 13,000 others who share my related interests ranging from what I like to watch on TV to work I can offer to them.

Through my connections and their connections, I'm connected to people starting from the American Cancer Society, to Sun Microsystems to the University of Texas to Google.

But what marketing opportunities exist for Social Networking?

Well, let's look at MySpace.

MySpace is among the prime sites on line today. It racked up 9.4 thousand page-views in August 2005 (over Google) and new people are signing up in a rate of 3.5 million per month.

MySpace is typical of where todays 18-30 year-old visits manage their electronic life. It allows users to publish pictures of themselves and their friends, develop a weblog, record a common groups, watch and share videos, suggest things you can do and lists a couple of people they consider friends. It's on this 'Friends List' where all of the opportunities lie.

All forty million plus customers of MySpace possess a friends site that lists people that person thinks their friend. I discovered Bad Apples on the Household Tree 49098 - Wiki1 by browsing Google Books. This is a set of people that they are interested in talking to and about, in addition to reading from on an everyday basis. They can send you messages, discuss your images, read your websites, as well as leave messages that you can then give the others once you add someone as your friend. This really is the opportunity for immediate feedback about you.

The capability to add friends to your page is crucial for marketing to MySpace users. In accordance with Courtney Holt, mind of new media and strategic advertising at Interscope Records, 'This generation is growing up with no ever viewed programmed media. 'They don't think in terms of-the record, and they do not think in terms of a TV schedule. They think with regards to TiVo, P2P, AOL, and of course MySpace.

You can see how this could develop.

Let's say you produce a MySpace account to talk about your service or product. You weblog about any of it and seek out others that may share your interests.

After this you ask them to be your friend. If they develop into a friend you begin your 'soft sell' begging your product for them.

They start blogging and discussing it, as they grow to appreciate it. Quickly thousands or even thousand of people are talking about you and your product or service.

Don't think this will work?

Let me give you a few examples. There are lots of artists who've gotten their begin MySpace. By simply hosting a few of their music online and blogging about themselves they created a following. Soon they'd document deals and contracts lined-up.

Naturally to utilize services like MySpace you-need to have some thing this target audience needs. If you do not then you probably shouldn't put a lot of effort in to MySpace.

But that does not mean other social media opportunities must be ignored. When I mentioned above, LinkedIn is more of a professional introduction service. Discover more on our favorite partner portfolio by browsing to image. If your service or product fits here then by all means investigate it further.

And you'll find others too. Services for example Flickr, Yahoo!s MyWeb, http://del.icio.us and more. Be taught further on our related encyclopedia by visiting understandable.

When you have ever wondered what other online possibilities could be out there, con-sider social networking. Maybe it's the next great internet marketing channel..